SEO content for lawyers doesn’t have to be complicated. Every law firm needs a website to thrive in the modern world, and search engine optimization is just one small part of building an exciting and accessible platform. Great copy is one of the best ways to draw...
When a user enters a query into Google, the search engine scours the internet for web pages that are relevant to the query. Once it has found a selection of matching pages, it then ranks them in order of relevance tempered by the domain authority and links from other...
Many law firms still struggle to attract new clients through organic search, despite the fact that local organic search engine rankings are crucial to business success. This may be due in part to a lack of appropriate web design and SEO technique for their area of...
Every business, including the most successful law firms, relies on attracting prospective clients to survive and grow. Often, law firms turn to pay-per-click (PPC) or Facebook advertising to generate new leads. However, in today’s increasingly digital world, one of...
Google My Business (“GMB”) matters. Regardless of your industry, GMB impacts search engine results, your target audience, and your overall law firm marketing strategy. Google My Business is a free online listing that your law firm can leverage to reach the top spots...
Finding new leads for personal injury attorneys is a daunting task. Especially when you compare that to generating leads for other law sectors such as divorce attorneys, bankruptcy law, criminal defense or even wills and estates. Without the right strategy, the cost...